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Email Feedback Loops And Some Internet History

Written by John W. Furst, has got 8 Comments.

John W. Furst

In 1994 about 14 years ago I started to use the Internet at the University campus. Very quickly Email became one of the most important tools for me and it is still today. However, with the upcoming of spammers and anti-spam measures Email has lost some of it's reliability.

I mean, are you sure you receive all important email messages, or are you sure all your messages you send are received?

I'll show you in a minute what I do to make sure Email works reliably for me, even for most important communication needs. Before that, let me tell you, how it all began for me (scroll down, if you are in a hurry).

How It All Began

Do you remember those times, when the “World Wide Web” and it's HTTP protocol were fairly new. I remember using the following services and protocols to find and research information on the Net. (This was not exactly fun and easy like it is today.)

Gopher
Archie
FTP
Email

→ Continue reading: Email Feedback Loops And Some Internet History

Posted by John W. Furst in Blog Carnival, Coaching, Email Marketing Tips, Usability on Wednesday, June 25, 2008 has got 8 Comments.

Google's Gmail Rejects Regular Email

Written by John W. Furst, has got 1 Comments.

Andy Beard (↑), who runs a Niche Marketing Blog, wrote yesterday, that Gmail did not deliver a plain text (↑), legitimate email that he had sent.

Technical details of permanent failure:
PERM_FAILURE: SMTP Error (state 16): 554 The message was rejected because it contains prohibited virus or spam content

Probably one should use the Morse Code (↑) again to make sure emails get delivered? What do you think?

What is more important?

Less spam in any inbox or
Email Deliverability?

→ Continue reading: Google's Gmail Rejects Regular Email

Posted by John W. Furst in Miscellaneous, Usability on Sunday, November 4, 2007 has got 1 Comments.

Comic - Comment Policy and no nofollow

Written by John W. Furst, has got 4 Comments.

Shrinking Self Esteem, Source: bLaugh.com (↑)

I found this comic today and thought this fits perfectly to my recent post “Small Talk About Business - Comments Closed”.

You might attribute low self-esteem to people who close comments on their blogs. But most likely you will be wrong. Too Low quality comments and comment spammers are said to be the real culprits. However, it's a funny little comic. I hope you like it , too.

I came up with a simple way of addressing the comment-spam problem in a less offensive way.

→ Continue reading: Comic - Comment Policy and no nofollow

Posted by John W. Furst in Usability, Web Site Development on Sunday, September 9, 2007 has got 4 Comments.

Email Deliverability Tips

Written by Tom Kulzer,

Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification.

Permission

Confirming that the people who ask for your information have actually requested to be on your list is the number one step in the battle for deliverability. You should be using a process called confirmed opt-in or verified opt-in to send a unique link to the attempted subscriber when they request information. Before adding the person to your list they must click that unique link verifying that they are indeed the same person that owns the email address and requested to subscribe.

Subscriber Addresses

When requesting website visitors to opt-in ask for their “real” or “primary” email address instead of a free email address like Yahoo or Hotmail. Free emails tend to be throw away accounts and typically have a shorter lifetime than a primary ISP address.

→ Continue reading: Email Deliverability Tips

Posted by Tom Kulzer in Marketing on Friday, August 31, 2007

Small Talk About Business - Comments Closed

Written by John W. Furst, has got 3 Comments.

Blogs, also known as Weblogs are a great innovation. They allow it to share opinions, but unlike most forums the focus is set on quality posts/articles. Whereas in forums the communication character — almost chat like, sometimes — is in the foreground.

Nowadays you find more and more blogs that have their comments closed. That hurts the communication, doesn't it. Authors of posts ask their reader about their opinion and at the same time they clash them a “Comments closed, but you can leave a trackback” right into their faces. In the case you do not know what a trackback is, I will explain it to you in a minute.

Let us start with a comment first.

→ Continue reading: Small Talk About Business - Comments Closed

Posted by John W. Furst in Usability on Thursday, August 23, 2007 has got 3 Comments.

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