6 Trends in Digital Marketing to Keep an Eye on in 2018

Michael Tasner, CEO at No Joke Marketing, former CMO at Guerrilla Marketing, published these 6 trends in digital marketing to watch out for in 2018 on the Forbes Council.

Let me summarize his main points here. For further details I suggest you read the full post which link you can find below.

1. Mobilfication: A mobile website is required already, but are you sending text/sms messages to your customers on a regular basis, yet?
   
   
2. Media Properties: Start thinking about your business as a media company.
   
   
3. Chatbots: Are you engaging your audience with chatbots?
   
   
4. Reviews: Good reviews by customers are driving organic search traffic.
   
   
5. Video: Start doing videos for your business on a regular basis on YouTube and Facebook.
   
   
6. Branding Versus Direct Response: Telling your story seems more important than telling people what to do.

Original article published on Forbes.com: Six Digital Marketing Trends To Watch In 2018 (↑)


Now pick one strategy and implement it.


Yours

John W. Furst

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Image credit: Darwin Laganzon (↑)