All obsolete tips, broken links, etc. in the legacy editions 1 through 27 have been taken care of and are deleted now. Only evergreen, good tips from reputable sources have survived this procedure.
Update January 22, 2018: Mark has taken down this site in the summer of 2016. Thanks to the folks at Email is Not Dead (↑) for letting me know. They have put together a site with lots of email marketing related content.
Mike Munter presents Move Your Newsletter Content To Your Blog And Reach A Wider Audience (↑) posted at Mike Munter, Marketing Consultant (↑), saying, “Use this tip to get more web traffic and increase sales.”
John’s comment: Personally I am not a fan of pretty, content rich ezines but there are certainly plenty of use cases for them. Saying that, I find it a good idea to put those ezines online for public viewing and indexing by search engines. Thanks also for the descriptive screen shots, Mike.
Nishadha presents Market Your Startup with Emails: 6 Effective Ways with Examples (↑) posted at Creately Blog | Diagramming Articles and How to Draw Diagram Tips (↑), saying, “How a start-up can use email marketing.”
John’s comment: Good examples and guidelines for a brand building type of newsletter. Also with pretty screen shots. Nishada lists and explains six important features of such a newsletter. Miss one and you diminish your ROI.
Zach Bulygo, How to Keep Email Marketing Manageable (↑) posted at KISSmetrics - Tips, Tricks and Resources for Analytics, Marketing and Testing (↑), saying, “It could be argued that email marketing is a better and more effective form of marketing. Unlike TV, print, and internet ads, email marketing is opt-in, so people are willing and want to read your email messages. Unfortunately, many companies get overwhelmed and abandon their email marketing efforts. How can you set up an email marketing initiative that is relatively easy to undertake and maintain? Well, cover the basics first.”
John’s comment: Zach provides three ways for getting the creative juices flowing. And he discusses them in context of recent real world examples and shows why they work.
Technorati tags: email marketing tips, blog carnival
→ Continue reading: Email Marketing Tips - My New Blog Carnival
Image source: “Revtank Outtakes” Copyright ©2010 by Mish Sukharev - Some rights reserved - CC-BY - modified by John W. Furst.
Despite all of the new ways to promote yourself and your products on the internet, email marketing still remains an essential part of any online marketing campaign. A newsletter is a great way to promote yourself, and your products. Let’s take a look at what you should do with your newsletter to ensure that your subscribers will keep reading it.
Welcome to the 27th edition of email marketing tips on October 27th, 2010.
As in the previous edition of this blog carnival I have exclusively handpicked the entries.
John’s comment: The takeaway is, “Even out of office replies can provide valuable data and an opportunity to score points with your subscribers if you think outside the box.”
John’s comment: A case study and practical tips included.
John’s comment: Reveals different patterns in social media and emails.
Technorati tags: email marketing tips, blog carnival
Email marketing is an extremely efficient and effective method of increasing your sales and your customer base, but as with so many other marketing tools, if you don't know what you're doing it can actually cause more harm than good. Don't ever forget that you are marketing to other companies and not individuals so your messages need to be tailored to your actual audience. When your company is trying to establish a business to business email marketing strategy, there are significant differences in your approach then if you were working on a business to consumer campaign. Here are a few of the major points you need to consider in order to create a more effective and profitable email marketing campaign:
Email newsletter service is one of the most popular internet marketing strategies and it includes publishing and distribution of email newsletter on a regular basis to promote a specific service or product. Email newsletters are actually emails including graphics, links and content. Normally an e- newsletter is expected to be informative and beneficial for the user or client. However, it should also have a marketing purpose. In this way they prove to be strong and effective marketing tools.
Image source: ©2010 by bigyahu/flickr (↑) - Some rights reserved. - CC-BY 2.0.
Welcome to the 26th edition of email marketing tips on October 14th, 2010.
In this edition I present hand picked articles about email marketing. Enjoy.
Update January 2018: Mark has taken down this site in the summer of 2016. Thanks to the folks at Email is Not Dead (↑) for letting me know. They have put together a site with lots of email marketing related content.
John’s comment: Interesting analogy to SEO. Using the wrong words can get your campaign in trouble, especially with spam filters.
John’s comment: A primer for small business owners to get started easily.
John’s comment: Interesting. Explains a lot of technical details and teaches what is involved with sending emails in huge quantities.
John’s comment: Some good books on email marketing.
Technorati tags: email marketing tips, blog carnival
Welcome to the 25th edition of email marketing tips on September 30th, 2010.
Oops, I am publishing this edition a bit late. However, I do and I will try to be more on time in the future. Thanks for all of your contributions.
Here we go.
Technorati tags: email marketing tips, blog carnival
Welcome to the 24th edition of email marketing tips on July 24th, 2010.
This edition is a little bit late; and it’s short. Enjoy.
Technorati tags: email marketing tips, blog carnival
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