<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN" …>
<html>
<head>
<meta http-equiv="content-type" content="text/html; charset=UTF-8">
<meta http-equiv="content-language" content="en">
…
…
<title>Title</title>
Max. 80 characters, descriptive Text about the page content, …
…
<meta name="description" content="Short descriptive microcontent" lang="en">
Write one or two complete sentences …
…
<meta name="keywords" content="Keywords, …" lang="en">
Maximum 500 chara…
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Actually your Content Management System (CMS) should take care of the
dirty HTML part for you. But isn't it good to be able to check, if it is setup correctly.
Yours
John W. Furst
http://blog.fcon21.biz/comment.php?type=trackback&entry_id=53