In previous posts I have written about changes in guidelines from the
Federal Trade Commission in the USA which will affect
Internet marketing practices effective December 01, 2009. I also mentioned similar legislation for
Internet marketers in the EU (European Union).
Of course, I am not a lawyer and what I write or say only reflects my opinion. And as much I like to discuss legal matters on a theoretical basis with business friends late at night sometimes, I really do not like the day to day implications of laws at all. That does not mean that I can ignore them.
We as human society need to bring back to our lives, to our businesses, and especially to politics more:
- common sense
- sound sportsmanship
- and basic ethical values.
That's it.
I am honestly convinced that nobody needs over-regulation as it is happening in the USA and in Europe right now. I have heard rumors on Twitter that it's basically the same in Australia.
(Any voices from Asia? But I know from my stats that I do not have many readers in Asia.)
Politics and laws are supposed to guarantee a healthy framework for society, economy, and culture. Period. Do you hear me? I said framework not prison.
Anyway, since all sorts of regulations are tangent to whatever we do, I suggest to stay informed about those matters, especially if you live your business and probably your personal life in a very public way on the Internet.
Back to business which actually starts as soon as you put an affiliate link on your personal blog or website.
Quite recently I have
discovered the website of a real attorney who is specialized in Internet Marketing. I forget if I learned that from his newsletter or his website, but I think he also consults with clients from Europe who serve the US market.
His name is
Mike Young.
Just wanted to let you know.
I'm subscribed to his
Internet Law And Business Blog (↑) and was just reading his latest post. That's all the relationship I have with him so far.
Do not miss the date. All your websites need to comply till December 01, 2009.
(if you are serving the US market)
Yours
John W. Furst
http://blog.fcon21.biz/comment.php?type=trackback&entry_id=280