It's in the human psychology that everybody is a bit selfish. Marketing and sales experts rephrase it as a question.

“What's in it for me?”

Everybody is constantly asking this question in all sorts of situations.

• in family situations
  
• in personal relationship
  
• at works
  
• in business
  
• when shopping
  

We tend to act only, if we perceive that there is enough value in it for us.

However, it turns out that there are people, who are more giving than others and vice versa. It is interesting to note that success with an Internet business is highly correlated with the giving mentality of the entrepreneur. I actually don't have any data at hand to backup this claim right now. But it's the essence of the teachings from successful Internet marketers that I follow.


Okay, what's in it for you today?

I want to serve you — my readers and email subscribers — better. I want to give you

Articles and infos that better suit your needs
and I will answer the best questions here on the Blog.

That's in it for you. Interested?

Here is what I need you to do. Leave a comment here on the Blog answering my 2 questions. The 3^rd question is optional, but I appreciate any answer on that, too.

1. Pick 3 topics or subjects that you would want me to cover on this Blog on a consistent basis.

2. What is the single most important question you have about your most important topic (from question 1)

3. Optional: Just 1 or 2 sentences, please. What's your situation, why are you reading this Blog or my Newsletter? Are running or starting out with an Internet business? Are you a manager in a corporation?

You have time until

Tuesday, December 18, 2007, 3 pm PST (Pacific)
which is 23:00 UTC (London)

The comments will be moderated, your privacy is assured and you cannot get distracted by the questions of others. I will answer or will have your questions answered next week.

Thanks for your participation and, please, prove that you — my readers — are action takers.

Yours
John W. Furst

Enjoy the weekend